Tip of the Week: Resubscribe Clients to Matrix Emails

Have a client that has unsubscribed from the Matrix emails you send them? Whether is was intentional or not, clients can resubscribe/opt back in to your Matrix emails if they have unsubscribed for any reason.

If your client previously unsubscribed and wants to opt back into your Matrix emails, this is what needs to be done:

  1. Have the client send an email from their account to optin@northstarmls.com with the subject line and body of the email message left completely blank – not even an email signature.
  2. After 60-90 minutes (sometimes sooner), the client should receive an email stating that they have been resubscribed to your Matrix emails. Once they get that message, you can send direct emails to them again from Matrix, or reenable the client’s auto email.

Note: Due to a Yahoo email policy, Yahoo will not allow resubscription once the user has unsubscribed to Matrix emails. If your client unsubscribed using his/her Yahoo email address, they will either need to create a new Yahoo email address, or preferably, create another email address with a different email provider such as Gmail.


Submit Your Own Tip! Do you have a question that you would like to see featured a Tip of the Week? Or maybe you have your own tip you would like to share with other NorthstarMLS users. Send your question or idea to tips@northstarmls.com. We will use one submission each month and the winner will receive a $30 Caribou Coffee gift card!


Tips On Demand Want to check out older Tip of the Week topics? Click here to view an archive of previous Tip of the Week entries.

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The Homesnap Pro app makes it easy for you to invite your contacts to connect with you in Homesnap. Just customize and print one of the Homesnap invitations, which will contain your unique Homesnap URL, and give it to your contacts and leads when you see them at open houses, in your office or on any other occasion. Or download it and email it to them. Once they accept your invitation, they become your clients in Homesnap and you are the only agent they will ever see in the app.

Download the 8.5 x 11 invitation or 4 x 6 postcard.

Watch the video below for more information about connecting with your clients with the Homesnap Pro app.


Don’t be left behind!
If you haven’t already, join your colleagues and discover how Homesnap Pro can help you stay connected on the go to the MLS, your colleagues and clients. Over 7,000 NorthstarMLS subscribers have downloaded the app since we introduced it last April. It’s free, so download the Homesnap Pro app for your smartphone and claim your profile today!


Homesnap Pro Archive Want to check out older Homesnap content? Click here to view the archive of previous Homesnap news, articles and other content on the NorthstarMLS Blog & Archive.


To compare the features of Homesnap Pro, the NorthstarMLS Mobile (powered by Homespotter) and Matrix Mobile to see which one might be more beneficial to your real estate business, check out our handy NorthstarMLS Mobile Comparison Chart.

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You’ve seen her share personal financial advise on major network talk shows, so what does Suze Orman say is missing from today’s home search?
About half of what home buyers needs.

Suze notes that a mortgage is only about half of one’s housing costs.

Buyers need more insight in to the true cost of homeownership and now you can help them with a little TLC.

True Lifestyle Cost or TLC, is an exciting new core service from NorthstarMLS, available at no extra charge to you.

Exclusively available to consumers only from real estate agents and brokers – clients can easily and quickly search and compare homes based total housing costs, including commuting expenses, average utility bills, daycare cost, the number of people in the household and more.

Discover TLC: When you’re signed into Matrix, click on “True Lifestyle Cost” on External Links and check it out – today!


Want to learn more about True Lifestyle Costs (TLC)?
Click here to check out a library of articles, videos and tutorials to help you get started using TLC, or to learn more about this great new MLS tool.

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“By using it, you’re simplifying your client’s transaction incredibly – saving them a lot of time in having to go mail something or go to the bank for a certified check,” says Adam Duckwall, a broker/agent at BRIX Real Estate about TrustFunds, a NorthstarMLS core service we introduced back in March.

Adam also explains TrustFunds’ online earnest money tracking capability that allows him to know exactly when his client has made the deposit, when it’s been received on the other end and when it’s funded. It’s all made possible through a one-click system integration with NorthstarMLS, making it “incredibly easy to use.”

Watch more of what Adam had to say about TrustFunds in this video interview below:

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Rules Roundup – Strangers at Showings

These three things recently happened to a NorthstarMLS agent while showing homes, and the lessons learned.

Unknown Buyer Wanders In
When showing a home recently, the agent left the front door half open (the glass storm door was closed). He was showing the property to his clients when they heard a noise. An unknown buyer had entered – the individual had arrived before their agent arrived on location and walked right in. It was awkward getting the people out.

Not an Open House
At another recent showing, the agent led his client inside and the client proceeded through the house for glimpse of the backyard. The agent shut the door and was turning on the lights. The client came inside to tour the rest of the home, but had left the backdoor entrance unlocked.

While they were in the family room, three unknown people came in the room. It wasn’t clear who they were, so the showing agent asked all of them who their agent was. One of them said he was an agent, and said he “thought it was an Open House.”

Odd, but True
The agent had just entered the property with his clients and were taking off their shoes when a strange person opened the door behind them and asked if he could use the bathroom. The agent told the man “no” and he seemed surprised and disgruntled. The agent told the man this is a private showing and asked him to leave the premises.

The Bottom Line
When showing a property, always lock the door immediately after entering and inform your clients of the importance of doing the same. Bring the key and lock box cover (if any) inside with you. This could help resolve the problems above and others potentially more serious.

Remember to always arrange showings with the listing office before bringing clients out for showings, even if the property is vacant. If a mistake occurs and you accidentally enter a property without an appointment, contact the listing agent immediately to let them know what happened. Respecting privacy and security is an important professional responsibility.


Questions? Our rules & regs staff is here to help! Contact us at help@northstarmls.com or 651-251-3210.


Submit Your Own Rules Roundup Question or Topic! Do you have a question or topic that you would like to see featured as a Rules Roundup article? We’ll supply the answers. Just send your idea to tips@northstarmls.com. We will use one submission each month and the winner will receive a $30 Caribou Coffee gift card!


Rules Roundup On Demand Want to check out older Rules Roundup topics? Click here to view an archive of previous Rules Roundup entries.

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Tip of the Week – Versatility with Infosparks

As an agent, you are an expert in every area of your business – marketing, advertising, business development, sales, social media and more! Infosparks can help build your brand and business as a one-stop stats shop. Infosparks can help:

•  Leverage MLS data on the fly
•  Create stats that position you as the data expert in your market
•  Create custom reports for use in marketing and advertising campaigns (print and online!)
•  Pull up stats at events and open houses to demonstrate the speed with which you can access your resources
•  Print reports for handouts and displays at open houses or listing agreements
•  Use reports to strengthen bargaining power during negotiations
•  Manage client expectations in and out of the office with empirical data

TRY IT OUT!


Submit Your Own Tip! Do you have a question that you would like to see featured a Tip of the Week? Or maybe you have your own tip you would like to share with other NorthstarMLS users. Send your question or idea to tips@northstarmls.com. We will use one submission each month and the winner will receive a $30 Caribou Coffee gift card!


Tips On Demand Want to check out older Tip of the Week topics? Click here to view an archive of previous Tip of the Week entries.

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Tip of the Week – Rolling 12 Month

Because of their volatile nature, stats based on small geographic areas can appear distorted. Provide your clients with a realistic picture of smaller markets by adjusting for seasonality and small sample sizes.

By using the Rolling 12 Months calculation in Infosparks, you can educate buyers and sellers on basic fundamentals of statistics and provide meaningful information that can be used to make buying and selling decisions. The concept of rolling 12 months is quite simple. Each data point on the line graph represents 12 months of activity up to that point in time. The sample set will be larger for more meaningful trend analysis. Note how much smoother the line is when using the Rolling 12 Months calculation.

CLICK HERE TO TRY IT OUT!


Submit Your Own Tip! Do you have a question that you would like to see featured a Tip of the Week? Or maybe you have your own tip you would like to share with other NorthstarMLS users. Send your question or idea to tips@northstarmls.com. We will use one submission each month and the winner will receive a $30 Caribou Coffee gift card!


Tips On Demand Want to check out older Tip of the Week topics? Click here to view an archive of previous Tip of the Week entries.

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Tip of the Week – Manage Your Matrix Contacts with Filters

Did you know that NorthstarMLS Matrix has great tools to make managing your Contacts list a breeze? In this week’s Tip of the Week, we demonstrate how to use contact filters and the Set Active/Inactive button to keep your Contact list better organized.

Click here to watch the video on Managing Contacts with Filters 

(Less than three minutes)


Submit Your Own Tip! Do you have a question that you would like to see featured a Tip of the Week? Or maybe you have your own tip you would like to share with other NorthstarMLS users. Send your question or idea to tips@northstarmls.com. We will use one submission each month and the winner will receive a $30 Caribou Coffee gift card!


Tips On Demand Want to check out older Tip of the Week topics? Click here to view an archive of previous Tip of the Week entries.

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