Is Facebook an important marketing tool for you, or one you want to use more effectively?

Homesnap lets users pull the pictures and information about their listings directly into a platform that automatically creates an ad perfectly designed for Facebook’s dimensions and layout. You’ll need to login to from a computer (not the Homsnap Pro app on your mobile device) and then click the Sign In link in the top right of the page (if you’re not already logged in). Then scroll to the bottom of the page until you see three rows of options: Home Shoppers, Real Estate Agents and About Homesnap — in the row, Real Estate Agents, you’ll find the Facebook Ads link. Click on it.

There you will see your current listings and recent transactions using the same data Homesnap pulls from the NorthstarMLS database. From that page, you can place an order for an ad promoting your active listings or your recent sales. The best part? You don’t have to input any listing data or mess around with uploading and re-sizing photos. Homesnap does all that for you.

Facebook Ads are not free — prices start at $49, and increase depending on the target number of views and clicks you want.

Watch this brief video to learn more about Homesnap Pro Facebook Ads and how to get started them:

Don’t be left behind!
If you haven’t already, join your colleagues and discover how Homesnap Pro can help you stay connected on the go to the MLS, your colleagues and clients. Over 7,200 NorthstarMLS subscribers have downloaded the app since we introduced it last April. It’s free, so download the Homesnap Pro app for your smartphone and claim your profile today!

Homesnap Pro Archive Want to check out older Homesnap content? Click here to view the archive of previous Homesnap news, articles and other content on the NorthstarMLS Blog & Archive.

To compare the features of Homesnap Pro, the NorthstarMLS Mobile (powered by Homespotter) and Matrix Mobile to see which one might be more beneficial to your real estate business, check out our handy NorthstarMLS Mobile Comparison Chart.

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Tip of the Week – Versatility with Infosparks

As an agent, you are an expert in every area of your business – marketing, advertising, business development, sales, social media and more! Infosparks can help build your brand and business as a one-stop stats shop. Infosparks can help:

•  Leverage MLS data on the fly
•  Create stats that position you as the data expert in your market
•  Create custom reports for use in marketing and advertising campaigns (print and online!)
•  Pull up stats at events and open houses to demonstrate the speed with which you can access your resources
•  Print reports for handouts and displays at open houses or listing agreements
•  Use reports to strengthen bargaining power during negotiations
•  Manage client expectations in and out of the office with empirical data


Submit Your Own Tip! Do you have a question that you would like to see featured a Tip of the Week? Or maybe you have your own tip you would like to share with other NorthstarMLS users. Send your question or idea to We will use one submission each month and the winner will receive a $30 Caribou Coffee gift card!

Tips On Demand Want to check out older Tip of the Week topics? Click here to view an archive of previous Tip of the Week entries.

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